You have started your business, and you try to promote it in various ways. Marketing your brand or product through email can help improve customer engagement, establish a brand image, and increase sales. Nevertheless, all these will be difficult to attain if you don’t have branded email. With an email hosting service, you can safeguard your business against communication breaches, which most standard email services suffer from.
With a standard email account, your business will have an inbox filled with numerous emails received from innumerable sources, which are unwelcomed ones. The possibility of overlooking an important email is high, which may cost your business. Opting for an email hosting service will give identity to your business.
What is email hosting?
Email hosting enables a business enterprise to send, receive and store emails on a server, which is managed by an email hosting provider. It offers your business a unique identity with a domain email address, which improves business scalability, gives better integration, and increases email security.
Some benefits of investing in an email hosting service
By getting an enterprise email hosting, you gain the following benefits:
Builds brand identity
You need to set your business apart to differentiate it from competitors. With a strong brand image, you can develop a good relationship with your customers. A domain email address, other than the products and services, will help create a professional impact and achieve recognition for your business. Your customers find your business a legitimate one.
Offers complete security
Brands that provide complete security are highly valued by customers. Like most businesses, you depend on email for most of your communications. Numerous email messages that you send will have sensitive and confidential information such as agreements, deeds, invoicing, and contracts. With email hosting, you can take measures to protect your email received and sent. It also helps you to keep your inbox safe and secure by filtering spam and avoiding any emails that are corrupted or lost.
By having business email hosting, you can ensure that your messages are encrypted to save from any unauthorized persons accessing them.
Increases your storage space
What makes most businesses host their own domain email is the issue with storage. You send and receive lots of emails to promote your business. It is likely that most messages in your business email account are important, and they cannot be deleted for want of space and storage. The email hosting service providers operate multiple servers to ensure enough storage and quick delivery.
Offers accessibility to your email account anytime
You can access your email from any place on webmail, mobile phone and laptops, and Mac Mail or Outlook. Thus, your email hosting offers numerous options to remain accessible to your email.
Provides timely support
Your business requires several email addresses to function properly and effectively. You may have to create separate addresses for customer support service, individuals working in your business, and sales. If you have any issues with the addresses, you can find timely support from the hosting providers.
Whether you are running a small or big business, email hosting is undoubtedly something that you should consider for the affordability, reliability, safety, and security it offers.